Speed of International Expansion: The Mediating Role of Network Resources Mobilisation

Abstract Multinational Enterprises (MNEs) are often under pressure to expand at the highest possible speed in international markets. They therefore embed themselves networks of alliances where they can access resources form relational assets, information, and learning facilitate swifter internationalisation whilst circumventing risks time-compression diseconomies. Hence, drawing from network theory business perspective structural embeddedness interorganisational relationships, this study aims determine relationship between mobilisation relation expansion among MNEs. For purpose, we assembled a sample 131 global-reach MNEs airline industry observed their activities over 5-year period. Partial-Least-Squares Structural-Equation Modelling (PLS-SEM) was applied capture multidimensionality speed, commitment-breadth-intensity framework, as well both mobilisation; similarly, employ Necessary Condition Analysis (NCA) identify necessary antecedent variables our research model. As result, understanding gained position each firm within an alliance network, terms how it creates value by obtaining for expansion; furthermore, learned that is increase that, required mediate opportunities. Consequently, provided insights managerial practice: should pursue centrality same time planning strategies.